Designing Ecommerce Websites – Paperback & PDF

Keen to turn your users into paying customers? Concerned that your conversion rates are too low?

This book will help you perfect your ecommerce website design. It is the result of over five years experience designing for ecommerce websites, and four years of teaching ecommerce UX design principles. It’s everything you need to avoid usability problems and create a shopping experience that converts.

It delves into the specific things you need to do at each step of the ecommerce funnel, regardless of what you are selling. Create landing pages that don't cause users to bounce and search pages that help people find what they need.

Design product pages that answer all your users' questions and checkout flows that don't see big drop-offs. Presented as 54 illustrated hints and tips, which cover all elements of a user's experience, from the copy to the calls to action.

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This is the print and PDF edition. The print book is an A5, 150 page premium paperback with glossy cover. You also get a PDF version of the book to read while you wait for delivery.

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The print book is currently delivered to UK ADDRESSES ONLY. Postage is free and it will be dispatched to you in 1-2 working days, via first class post.