Bootcamp 6 — Branding

We artists want to focus on making art. That's why the business side of our work is so important. If we are putting food on the table, we can focus on creating.

This cheat sheet will get your brand in shape. It's great on its own or when paired with our Art of the Pitch Course. Get the quick tips on building a story and using the kind of type that will get you taken seriously.

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About these PDFs

This and our other PDFs represent years of research and experience from us (Marc and Lauren). We are both artists, art directors, and gallery curators. We sit on both sides of the table and created these bootcamps to help artists navigate their careers and avoid many of the pitfalls.

We wanted these to be accessible to everyone, while allowing people to pay what they feel is a fair price for all of this information. So if you feel like $5, $50, or $500 is fair, we trust you. If you are truly a starving artist, please, spend your money on food and have take the PDFs, on the house.

But wait, there's more...

You can find our other PDFs, including an option to just grab them all, on our main Gumroad page

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Still reading? Cool!

If you're ready to really take your career to the next level, our Bootcamp course and private FB group has boosted more than a few art careers. Check out what people have to say over here.